Define

what & how to measure

Set your web, mobile and social media goals, define how to measure success across channels and identify actionable KPIs.

Define

Implement

analytics & tag management

Choose the analytics and/or tag management vendor that fits the needs of your organization.

Create the technical implementation plan, align requirements with the technical team, solve technical challenges and configure the analytics platform for the first use.

Implement

Manage

the quality of your data

Audit and debug your tags, maintain data sources, minimize discrepancies, consolidate your sales data.

Make sure you measure and optimize user behaviors; not hits, clicks and reloads

Manage

Optimize

processes & performance

Drive optimization with customized dashboards

Increase conversion with testing (A/B, multivariate) and website personalization

Optimize your ad spend, forecast your traffic acquisition.

Optimise

Outsource

analytics & reporting

Use your time to drive results for your business.

Outsource bits of your web analytics workload to expert analysts. Receive timely, professional and actionable reporting.

Secure your platform’s maintenance and administration.

Outsource
Goal definition

Goal definition

Understand and agree the business goals (e.g. increase conversion by 15% in Q2) around which the analytics & optimization strategy will be articulated. Learn more

KPI definition

KPI definition

Identify the Key Performance indicators and dashboards needed to diagnose and optimize performance, to stay on track with the business goals. Learn more

Vendor selection

Vendor selection

Benefit from our methodical approach where business and technical needs are matched with the vendor landscape to identify the best fit. Learn more

Solution implementation

Solution implementation

Analytics is not easy. Ensure future-proof and actionable reporting with our comprehensive approach that ensures seamless technical integration and reliable data. Learn more

Data quality audit

Data quality audit

Regain trust in the analytics reports by uncovering and fixing the implementation issues that have developed over time. Learn more

Report and dashboard design

Report and dashboard design

Leverage our experience in building reliable dashboards and custom reports that are actionable and geared towards reaching the agreed business goals. Learn more

Data-driven optimization

Data-driven optimization

We help our clients achieve the agreed goals by improving or designing marketing processes that are based on trends uncovered in the data. Learn more

Outsourced analytics services

Outsourced analytics services


Relieve and refocus your lean marketing teams by outsourcing a selection of analytics tasks on a temporary or ongoing basis. Learn more

Training

Training

A range of tailored training programs designed to help your organization achieve the agreed business goals more quickly and efficiently. Learn more

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